Harley-Davidson’s LiveWire division becomes publicly traded company

Harley-Davidson and AEA-Bridges have completed their business deal to create the publicly traded LiveWire PLC, trading on the New York Stock Exchange (NYSE) for the first time on Tuesday, September 27.

The deal was approved earlier in September 2022 after an extraordinary general meeting and the new company will trade under the symbols LVWR and LVWR WS.

Jochen Zeitz, Chairman, President and CEO of Harley-Davidson, and Chairman and CEO of LiveWire, said: “This transaction represents a proud and exciting milestone for LiveWire towards its ambition to become the most desirable electric motorcycle brand in the world.

“We believe LiveWire is well positioned to define the two-wheel EV market, and we’re excited about the future.”

To mark the occasion LiveWire staff rang the bell to commence trading at the NYSE which saw the new PLC raise approximately $334m in share offerings. Harley-Davidson will remain the highest shareholder in LiveWire PLC with a 74% stake.


Harley-Davidson and Kymco team up on LiveWire electric bikes

First published on 1 January 2022 by Jordan Gibbons

Harley-Davidson's LiveWire

Harley-Davidson and Kymco are both making an investment in LiveWire – the brand H-D spun out for their electric motorcycle.

H-D made LiveWire a separate company last year in a move that they say would give the brand the autonomy it needs. As part of this, H-D is taking LiveWire public where it will be traded on the New York Stock Exchange.

This will make it the first American electric motorcycle brand to go public and they will have just over half a billion dollars in the bank account when they do.

Under the new structure, LiveWire is free to do what it likes, which from the offing appears to be developing electric drivetrains for H-D and Kymco, as Kymco are investing $100m.

It could well be that LiveWire will provide the motor for Kymco’s SuperNex and RevoNex superbike and supernaked.

Stuart Prestidge

By Stuart Prestidge