Wanted: Marketing Executive

MCN are on the lookout for the best marketing exec on the planet. No, seriously. It’s a brilliant portfolio that includes one of Specialist’s flagship brands. So you’ll need to be good. Very good.

Reporting to the marketing manager, you’ll work on campaigns to promote the print and digital editions of MCN and the rest of the Bauer portfolio of motorcycling titles – Bike, RiDE, Classic Bike, Performance Bikes, Practical Sportsbikes and Built, as well as a whole raft of biking specials and ad-hoc projects. It’s a really exciting role that will allow you to get involved in all sorts of fun and interesting projects.

What you’ll be doing

We use a variety of techniques to promote our magazines to potential buyers, such as print and digital advertising, sales promotions (e.g. supplements and covermounts), partnership promotions, events, on-shelf packaging, email marketing, websites and PR.

As a brand marketer, there’s a focus on driving newsstand sales, but we also make sure subscriptions marketing is relevant and on-brand and that we generate data from our brands for the benefit of every title and the whole portfolio.

Who the role would suit

You’ll be a constant source of ideas for supplements, promotions, competitions and third party partnerships that will help give potential readers another reason to buy our already brilliant magazines. You’ll be the most organised person you know and have the confidence to champion your ideas, sometimes with senior stakeholders including editors, managers and external companies.

Attention to detail is key as you’ll be helping to manage tight budgets and accurately create websites and newsletters – digital experience isn’t necessary, but an appetite for, and commitment to, learning is. The ideal candidate doesn’t necessarily need to ride a motorcycle, but an interest in, and willingness to learn about, the industry is key.

Interested?

To apply, send your CV along with a covering letter telling us why you’re the one for the job to Sarah Norman, Marketing Manager – Motorcycling on sarah.norman@bauermedia.co.uk by Friday September 2.