Department of Transport Introduce 'Youth' saftey Campaign

The Department of Transport has introduced a new saftey campaign aimed at Britain’s youth.

With the seassonal increase of those in the 16 to 17 age group obtaining their CBT’s and moving onto the busy urban roads, the Government and DoT’s advisors have recomended targeting this ‘at risk’ group.

After much consultation with the target audience and experts the DoT have come up with a promotional video to bring home the importance of safe riding .

See the attatched link for the DoT message…

http://www.youthofbritain.com/chillout/