Variable message signs: Your ideas

Signs encouraging car drivers to “Think Bike” have been around for years, but now the Highways Agency is looking for suggestions for similar slogans aimed at motorcyclists.

The agency is in the early stages of planning a two-tier campaign encouraging all road users to look out for each other, but is concerned traditional messages may be perceived as patronising by motorcyclists.

“More and more we want to do a stepped campaign on bike safety,” a spokeswoman told MCN, adding that the messages could be up and running as early as April.

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